Gamesofa partners with Simplaex Engage app retargeting for their popular Taiwan Mahjong app. Download the case study to learn more.
Today, many argue that the vast majority of advertising is wasted because of lack of relevancy and poor targeting, especially as advertisers and publishers increasingly rely on algorithms to serve ads to the right customers, says Moti Tal, co-founder and CTO of Simplaex.
VP of Product, Jan Thomas, gives a clear and detail update on the effects of GDPR 6 months after its enactment.
2018 was the year of GDPR, app retargeting, the launch of Rivr and much much more. We’ve collected each month’s best blog post – happy reading!
In this post we will go through the selection and use of Typefaces and fonts, the messages they convey and how to prioritize and compose our content.
On the Road With Rivr Audience Yield Manager ticked off Programmatic I/O in New York last week! Next stop is Admonsters Publisher Forum in Austin! Hope to see you there!
Aside from just serving the right content, to the right audience, at the right time, it is also crucial that the design of the ad is inclusive, serves a clear message and is engaging.
Simplaex Insider #5 is out! Our monthly newsletter includes our latest insights and curated news from the industry.
DiG Publishers Lisbon was such a great event! On the Road with Rivr Audience Yield Manager tour’s next stop is Programmatic I/O in New York, hope to see you there!
The Faces of Simplaex Part Two! Check out our blog series consisting of Q&A’s designed to share some interesting insights from our Simplaex team.
DMEXCO is done for another year! On the Road with Rivr Audience Yield Manager tour’s next stop is DIG Lisbon, hope to see you there!